Kelowna SEO & Ecommerce Analyst 2018
Kelowna businesses are in a unique position that makes a strong web presence even more powerful than usual.
Situated in the heart of the Okanogan valley, Kelowna attracts a large volume of tourists over the summer months almost doubling its population for a third of the year. This means extra on-line searches in the ten of thousands throughout these peak periods. Searches made by customers who are less familiar with the local business landscape and not predisposed to an established routine that will take them to the same places.
This reality creates a powerful opportunity for local business owners to position their services or products in front of customers who need something: haircuts, rentals, beach towels, medical supplies, plumbers and everything else, and who are relying heavily on internet searches to find these things in an unfamiliar city.
Search engine optimization is a must for a modern day business marketing strategy. The process of optimizing your website to rank well within the search engine result pages is a needed focus because a majority of consumers in today’s marketplace actively use the search engines in order to find products and/or services that they want to purchase. Are you are actively looking for ways to increase the visibility of your brand and business? The best way to do this online is with solid linking strategy.